THINX — Austin

shethinx.com

Purpose

SXSW 2017

A truly innovative company, Thinx was trying to gain the attention of the 450,000 attendees of SXSW. Thinx put 5 wrapped carts on the road for the entire month of March. Trying to break the taboo about periods since 2014, the beautiful, yet controversial artwork certainly had people taking notice! A truly inspirational company, RYDE was proud to partner with such an iconic brand. Thinx got even more exposure when women entrepreneur and super model, Brooklyn Decker, took a ride in a Thinx cart and shared her experience on her personal instagram.

Learn More About Thinx here: shethinx.com/pages/about-us/

Check out Brooklyn Deckers Instagram post here

Learn more about the Thinx Foundation here: thinx.org

Campaign Details

5 Vinyl Wrapped Carts
Event Recap Video
Interior Advertising:
Seat backs containing brochures with more information about Thinx products.

Brooklyn Decker Instagram Post

What people said

“Where can I order my Thinx panties at?”
“What an amazing company!”
“Its awesome seeing a women owned company being so successful!”

Media

Ready to turn heads?

Let’s make your brand move people.

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